576 Broad Hollow Road
Melville, NY 11747
(631) 391 - 2900
Salvatore F. Farina, MSM CLU® ChFC® CLF®
Sal is a Managing Partner for New York Life's award winning Long Island General Office. As Managing Partner he oversees the operation and activities of one of New York Life’s largest producing agencies, with over 500 active agents throughout Long Island and the Greater New York area.
Sal joined New York Life as an agent in the Long Island office in 1985. He was promoted to Sales Manager in 1987, and in 1990 he was promoted to General Manager for New York Life in Pittsburgh Pa. In 1993 Sal was awarded the Northeastern Zone’s Agency Growth Award for Outstanding Sales Growth during 1992. In 1993 Sal was promoted to Agency Vice President in the Company’s Northeastern Zone. In 1996 he was promoted to Zone Vice President and served in the Company’s Home Office for ten months during 1998 on a special assignment reporting directly to the Chairman of the Board. In 1999 Sal was promoted to Senior Vice President for New York Life’ s Northeastern Zone, directly responsible for a field force of 1800 agents and over $75 million of agent First Year Commissions.
While Zone Senior, Sal took the territory through unprecedented life premium sales growth. During his three-year tenure as Zone Senior, life premium rose 18%, 11% and 30% respectfully, leading to Sal being awarded New York Life’ s Zone Award of Excellence Trophy.
In 2002 Sal had the opportunity to return to his roots, becoming Managing Partner of one of New York Life’ s most successful agency, Long Island — the agency where he started his New York Life career.
Sal is a 1977 graduate of the New York Institute of Technology and has earned his Chartered Life Underwriter (CLU), Chartered Leadership Fellow (CLF) and Chartered Financial Consultant (ChFC) designations.
Sal has been a guest lecturer at the American College on Management Development Strategies and Systems.
In 2004 Sal was honored by the Salvation Army as their Man of the Year.
Sal and his wife Linda reside in Glen Cove, New York. They have three sons.
Michael DeLuccia, JD
General Office Operations Coordinator
Michael DeLuccia joined New York Life in March 1999 as a Senior Compliance Consultant in the Sales Material Review Unit of the Corporate Compliance Department located in the Home Office. In January 2003, Mike was promoted to New York Life Long Island as the Agency Standards Consultant where he acted as the in-house Standards Officer. In May 2007, Mike went back to the Home Office as an Assistant Vice President in the Agency Standards Department. Mike was responsible for administering the Do Not Call program as well as supervising the Company’s e-mail surveillance team.
In January 2011, Mike returned to New York Life Long Island as the General Office Operations Officer. As General Office Operations Officer, Mike works closely with Agents and Managers in all aspects of the General Office business functions.
Mike graduated in 1996 from Quinnipiac College School of Law and holds his Series 7 and 24 securities licenses.
Vincent J. Palma, CLU, ChCF, CLF, CASL
Senior Sales Development Manager
Vincent Palma joined New York Life in May 1981 as an agent. During his time as an agent he qualified for Executive Council two times, he was a Centurion and an MDRT* qualifying member (1982). In November 1983 he was promoted to Sales Manager and in 1986 was the No. 1 Sales Manager in New York Life’s Northeastern Zone.
In May 1987 he was again promoted — this time to General Manager of the Rhode Island General Office. In 1992 he became General Manager/Managing Partner of the Huntington New York General Office.
In March 1994 Vincent took over the lead training role at the Long Island General Office — New York Life’s No. 1 agency at the time. He continues in that capacity today.
Vincent is committed to the training and development of New York Life agents! He is a member of SAIFA, and is a moderator/facilitator in the American College LUTC Program — all witness to his commitment to continuing education and keeping abreast of the evolving insurance and financial industries.
He lives in Wading River with his wife, Suzanne; his son, Joseph; and his two dogs Lily and Jasper.
Calogero Armandini, CLF
Calogero Armandini joined New York Life in July, 2003 as a college intern. After graduating from Pace University in 2004, Calogero became a full time agent with New York Life.
Calogero’s dedication and strong work ethic enabled him to succeed at New York Life. In 2005, he was Rookie of the Year, won the Career Success Award, Career Life Producer Award and the Life Foundation Award. In 2006, Calogero earned the Life Underwriters Training Council Fellowship (LUTCF) from The American College.
In 2008, at the age of 26, Calogero was among the youngest agents to achieve President’s Council and also became a Member of the Million Dollar Round Table.
Calogero made the decision in 2008 to join the New York Life Long Island Management Team as a Partner. As a Partner, Calogero is responsible for recruiting and the development of new Agents.
In 2009, Calogero earned the Charter Leadership Fellow (CLF) Designation.
Alfredo Rodriguez, LUTCF
Alfredo graduated from Hofstra University with a BA in Business Management in the year 2000. Right after graduation Alfredo joined New York Life in October 2000 as an agent. During his time as an agent he received the prestigious honor of becoming the New Organization Agent of the Year in 2002. He also qualified for Executive Council twice, he was recognized as a Centurion (2001, 2002, 2003) and an MDRT* Qualified Aspirant member (2003).
In April of 2003 he was promoted to Partner in The Long Island General Office. During his time as Partner Alfredo has qualified for the Gathering of Eagles several times and continues to Perform at high levels. In 2010 Alfredo’s Unit production was 563% of the Percentage of Plan.
Alfredo also spent a year (2009) working as a Field Director in the Hispanic Market Unit of New York Life on a Market Expansion Program the focuses on growing the company’s Agents and Sales within the Hispanic Community.
Alfredo is committed to the Hiring successful people and developing them into successful New York Life agents.
He lives in Commack with his wife, Adrienne; his daughter Alicia and his son Alex.
Joseph Bendrihem, LUTCF
In 2008, Joseph graduated from CUNY Queen’s College with a Bachelor of Arts. It wasn’t long before he found his true passion. Shortly after his graduation, in December 2008, Joseph began his career at New York Life as a full-time agent. After hard work and dedication, Joseph qualified for his first Executive Council award in 2009, just after six months of being contracted. Two more consecutive Executive Council awards were soon to follow in 2010 and 2011, side kicked by his consistent Honor Roll membership from 2009-2011.
In 2010, Joseph not only qualified as a Career Life Producer but also qualified for the Strive for Excellence award that is awarded to the Top 50 agents in the Northeast region of the USA. Following the Strive for Excellence was the Sweet 16 Campaign, which took the Top 16 agents from the original Top 50; Joseph ranked number 10.
However, Joseph is not only business, but also very well rounded. Joseph is extremely influential to his hometown community in Great Neck, where he resides with his wife, Stephanie and daughter, Hannah. In 2005, Joseph graduated from the Nassau County Fire Service Academy where he earned his diploma in the Department of Commercial Operations. On his free time, he enjoys spending time with his family and attending professional sporting events. This past July, Joseph earned his designation through the American College, naming him ”Life Underwriter Training Council Fellow.”
Joseph Colombo, MBA, LUTCF
Joseph M Colombo joined New York Life in March of 2010 with an extensive management and leadership track record as a former Managing Director/Partner with two leading Financial Services firms spanning a 15 year horizon. As a Managing Partner and District Manager Joe earned National Gold Champion titles, Three Bronze Eagles, Two National Builders Trophies, National Leaders Corp Trophies, 2 Centurion Trophies, one Presidents Cabinet Award, a Hallmark Award and the Order of Excalibur. Joe has been a Member of NAIFA, LAMP and the MDRT organization throughout his career. Joe graduated from C.W. Post College with a BA in Marketing and Economics and directly pursed and attained an MBA in Corporate Finance/Marketing in 1983. Joe spent his early years on Wall Street with a Leading Brokerage Firm in an Institutional Sales role and later recruited by General Foods USA in Senior Financial Analyst role in the M& A Unit. Joe served as the Team leader in three major Bakery Division acquisitions through 1989. From 1989 through 1997 Joe began to explore his entrepreneurial talents and owned and operated several Health Clubs and Gasoline stations.
Joe has been an adjunct Professor at C.W. Post College and the Stony Brook’s Harriman School of Business teaching Finance, Investments and Business Policy Case Study over the years. Joe has also been a guest speaker at NYU’s Beta Alpha PSI, a National Honors fraternity speaking about a career path within the Financial Services Sector.
Committed to his community Joe serves on the Board of the Stony Brook Hospital’s Developmental Committee. He also serves on the Advisory Board of Friends of Karen, an organization that is committed to helping children that are critically ill. In 2005 Joe was named “Humanitarian of the Year” by the Cooley’s Anemia Foundation and was honored at their annual Gala. Joe has spent 10 years working as a Volunteer for Huntington Hospital’s Golf Committee and was honoree in 2002 raising over $325,000. Most recently Joe has supported the March of Dimes Bikers for Babies and served on the committee for several years with Dee Snider and the members of the local Chapter in Woodbury. Joe is also a Presidents Circle Member with the American College for three consecutive years.
Joe resides in Poquott with his wife Doreen and has four children Michelle, Melissa, Joseph and Madison. He is a competitive Fisherman and holds 7 Trophy records for Pike and Lake Trout in Manitoba, Canada.
Steven Solonch graduated from SUNY New Paltz with a bachelor's degree in Marketing and a minor in Finance. He was the Former Executive Vice President of the American Marketing Association.
Steven started at New York Life Insurance Company in October 2008 as an agent. He achieved Executive Council consecutively for the 3 years he has worked at New York Life.
His hard work and dedication lead to his promotion to Partner at New York Life Long Island in June of 2011.
Louis Esposito, ASC, AIAA, AIRC, UND
Director of Operations
Louis Esposito, PCS, AIAA, AIRC, UND is presently the Director of Operations on the Long Island General Office. Lou is a graduate of St. John’s University with a Bachelor of Science Degree in Business Management.
Lou joined New York Life in December 1975 , working in the Group Claims Department in the Home Office. In October 1978, he transferred to the Field as an Office Manager Trainee in the Grand Central General Office. He has worked in various other General Offices of New York Life including Eastchester, Westchester, Bay Ridge and North Shore.
Lou and his wife Janice live in Queens, New York. They have three Daughters.
Mark S. Haik, MBA
Senior Agency Standards Consultant
Mark joined NYLIFE Securities (a subsidiary of New York Life) in 2004. While working in the Home Office, Mark gained extensive knowledge of brokerage products. In 2006, Mark was promoted to the Securities Standards department of NYLIFE Securities / Eagle Strategies (A Registered Investment Adviser), where he was responsible for ensuring that NYLIFE and Eagle remained compliant with applicable Federal, State, and Company securities regulations.
While working at NYLIFE Securities, Mark attended evening classes at Mercy College in pursuit of his MBA degree. In 2006, Mark accomplished his goal, having earned his MBA degree with honors.
In 2008, Mark was selected to serve as Agency Standards Consultant for the Long Island General Office, where he works closely with the management team, agents, and the Home Office to ensure that the agency remains compliant and operates in an ethical manner. Further, Mark fully recognizes the business needs of the agents and serves as a valuable resource in assisting the agents achieve their goals. In 2011, Mark was promoted to his current role as Senior ASC.
Mark holds the Series 7, 24, 53, 63, and 66 securities licenses.
Mark and his wife Sarrit reside in Greenlawn with their daughter Ilana, and son Oren.
Arthur Keegan, CLU, ChFC, LUTCF, CASL
Director of Training
Artie began his career as an agent in the Long Island G.O. in September of 2000. After 2 years as an agent, where he achieved both Council and Life All Star sales levels, he was promoted to a Sales Development Manager in December of 2002. Artie spent 6 years as a Sales Development Manager and achieved his LUTCF, CLU, CHFC, and CASL designations through the American College and was promoted to Director of Training in January 2008. In April of 2008, Artie was promoted to the Corporate Home Office and helped to start up the Regulation 60 Review Unit. He spent 2 years with the Unit in the Home Office and in June of 2010 returned home to New York Life Long Island and his role as Director of Training.
Artie graduated in 1997 from the United States Merchant Marine Academy at Kings Point, with a degree in Mechanical Engineering and his commission as an officer in the US Naval Reserve.
Artie currently resides in Merrick, NY with his wife Melissa, and three sons Hunter, Matthew, and Tyler.
William Melcher, CLU, ChFC, ACS
CVP- General Office Administration
Bill Joined New York Life as an Office Manager Trainee in January 1984 in the Nebraska General Office. After Training in the Nebraska General Office, as well as short-term service in two other offices (Wyoming and Colorado Springs General Offices), he was promoted to Office Manager in the St. Joseph General Office in 1985.
After 5 years serving the Agents in the St, Joseph General Office, Bill was invited in 1990 to take over the Alaska General Office located in Anchorage Alaska. Bill spent 8 years in Alaska and was then promoted to the Arizona General Office in 1998. Bill was then offered the opportunity in August 2006 to come to the Long Island General Office where he lived happily ever after!
Bill Graduated from the University of Nebraska in 1983 with a Bachelor of Arts degree in Psychology and a minor in Sociology. Bill and his lovely wife Sheri live in Oyster Bay and have three children, Bill Jr, Allison and Josiah.
His responsibilities include the administrative end of out business including staff development, service functions, accounting, training and several other support areas.
Market Development Director
Brian was born and raised on Long Island, having grown up in Franklin Square, NY, and is a graduate of H. Frank Carey High School. Brian began his college education at Nassau Community College, and finished by obtaining a Bachelor’s Degree in Communications from the State University of New York at Albany.
Brian’s career in the financial services industry began as an Insurance advisor for a small independent insurance agency on Long Island. He spent 6 years in that role working primarily with local police officers, and various civil service employees to better plan for their retirement. In February, 2010, Brian took his industry experience, and marketing techniques to MetLife. After a successful 3 year run at MetLife, Brian chose to take on a new challenge as the Market Development Director for New York Life’s – Long Island General Office.
Brian’s main responsibilities in this role are to coach and mentor new advisors, promote the New York Life – Long Island brand, and to build mutually beneficial relationships with other local companies and non-profit organizations.
In 2011, Brian was recognized as an “Outstanding Advocate for Children & Youth” after participating as a fundraiser for an event benefitting the John J. Byrne Community Center in Uniondale. More recently, Brian coordinated a New York Life team volunteer project to assist “The Miracle League of Long Island”, a non-profit organization that provides children with disabilities an opportunity to play baseball.